An introduction to persuasive legal writing -- Review of research and analytical structure -- The motion memo and persuasive writing at the trial level -- Rules governing appellate practice -- Developing and structuring your argument -- Using cases effectively -- Persuasion with statutes as authority -- Evidence in persuasive writing -- Framing your arguments for navigation and persuasion -- Formal requirements in appellate briefs and motion memos -- Oral argument -- Complaints and answers : an introduction -- Persuasive correspondence : writing demand letters -- Logos, pathos, ethos, typos : writing and designing a reader-friendly document -- Everything else.
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